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Holy Family
Management-Marketing Concentration
Goals
- To develop highly competent business professionals who combine their specialized skills in Management-Marketing with broad business knowledge
- To provide effective skills in communication, human relations, and leadership
- To combine classroom theory with current management-marketing studies and events
- To prepare students for graduate studies and professional schools in business administration and related fields.
Requirements
Core Curriculum: BA Requirements (Credits) |
45 |
Common Business Requirements (Credits) |
33 |
Concentration
Principles of Finance |
3 |
|
Business Law I |
3 |
|
Labor and Employment Law |
3 |
|
International Business |
3 |
|
Operations Management |
3 |
|
Human Resource Management |
3 |
|
Quantitative Methods for Decision-Making |
3 |
|
Strategic Marketing |
3 |
|
Senior Seminar in Management and Marketing |
3 |
Plus two courses chosen from the following
Cooperative Education I, II |
3, 3 |
|
International Marketing |
3 |
|
Industrial and Organizational Psychology |
3 |
|
Entrepreneurship and the New Economy |
3 |
|
Principles of Advertising |
3 |
|
Consumer Behavior |
3 |
|
Principles of Marketing Research |
3 |
|
Organizational Behavior |
3 |
Other Requirements
- Successful completion of comprehensive examination.
